ANALYZING CONSUMER LOYALTY THROUGH SERVICE EXPERIENCE AND SERVICE CONVENIENCE: DIFFERENCES BETWEEN INSTRUCTOR FITNESS CLASSES AND VIRTUAL FITNESS CLASSES - 2020

Desenvolvimento de atividades de divulgação, transferência de conhecimento, compartilhamento com gerentes desportivos para a identificação de soluções.

ANALYZING CONSUMER LOYALTY THROUGH SERVICE EXPERIENCE AND SERVICE CONVENIENCE: DIFFERENCES BETWEEN INSTRUCTOR FITNESS CLASSES AND VIRTUAL FITNESS CLASSES - 2020

Baena-Arroyo, M. J., García-Fernández, J., Gálvez-Ruiz, P., & Grimaldi-Puyana, M. (2020). Analyzing consumer loyalty through service experience and service convenience: differences between instructor fitness classes and virtual fitness classes. Sustainability, 12(3), 828.

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ANALYZING CONSUMER LOYALTY THROUGH SERVICE EXPERIENCE AND SERVICE CONVENIENCE: DIFFERENCES BETWEEN INSTRUCTOR FITNESS CLASSES AND VIRTUAL FITNESS CLASSES - 2020

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