GISDOR
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    Development of dissemination activities, knowledge transfer, sharing with sports managers for the identification of solutions.

HOW CAN THE MANAGEMENT OFFITNESS CENTRES BE IMPROVEDTHROUGH CORPORATE IMAGE ANDBRAND IMAGE? - 2021

Alguacil, M., García-Fernández, J., Calabuig, F., & Gálvez-Ruiz, P. (2021). How can the management of fitness centres be improved through corporate image and brand image?. Economic Research-Ekonomska Istraživanja, 1-19.